In June 2015, AOL was acquired by Verizon Communications. Its fall has often been compared with other once-popular Internet services, such as Myspace. AIM's popularity declined as AOL subscribers started decreasing and steeply towards the 2010s, as Gmail's Google Talk, SMS, and Internet social networks, like Facebook gained popularity. Teens and college students were known to use the messenger's away message feature to keep in touch with friends, often frequently changing their away message throughout a day or leaving a message up with one's computer left on to inform buddies of their ongoings, location, parties, thoughts, or jokes.
Microsoft Windows, Windows Mobile, macOS, Android, iOS, BlackBerry OS, Android TVĪIM was popular by the late 1990s, in United States and other countries, and was the leading instant messaging application in that region into the following decade.
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